Beyond Regular

     Alexandre Gama is far beyond the regular publicist, and both his history and past actions would more than likely attest as such. Having studied at Brazil’s AARP while earning degrees in communications and advertising, this man always sought more. He then had his chance when he got to work for Brazilian start-up company Ogilvy & Mather as one of its most renowned and polished editors; on the side, he also wrote plenty of publishing copy and assisted the in-house team with new creative designs and ideas. He was, more than anything, a man of many talents within copywriting and was quickly recognized as such.

It was not long before he became quite a name in Brazil and people from all over the country were seeking him as a writer and editor. Many people would even make him top job offers. He later founded a company of his own, calling it Neogama.

The Growing Media Space in Mexico, and the Contribution of Salvi Rafael Folch Viadero

     The media industry in Mexico has greatly improved over the last two decades or there about. Unlike in the past, media companies in the country have become bold and are more willing to take on any pressing topic, their political implications notwithstanding. Here are the top three companies that have consistently been top among the Mexican media companies.

Grupo Televisa, S.A.B

This media company has been in the industry since the mid-50s. It was initially known as Telesistema Mexicano before rebranding to Television Independiente de Mexico in 1965 and then to the current name in 1973. Ranking top among the Spanish broadcasters, Grupo Televisa makes profits close to $1 billion every year. Under the leadership of CFO Salvi Rafael Folch Viadero and CEO Emilio Azcarraga Jean, the company has grown to an estimated worth of $5.3 billion by 2012.

MVS Comunicaciones (MVS)

The company was established in Mexico City five decades back. It operates pay television, radio and television networks, and advertisements. Its MVS radio has four radio networks under it, including FM Globo, Noticias MVS, Exa FM, and La Mejor. The networks have an audience in six Latin America countries as well as in the USA. MASTV, on the other hand, operates 17 TV channels that have audiences in 11 Mexican cities.

Grupo Reforma

A printed media company, Grupo Reforma sells over 1.4 million papers in a day. It operates ten dailies across five cities in Mexico and the country’s top three content-intensive web sites. The company was established in 1922.

Salvi Rafael Folch Viadero

Salvi has worked with Grupo Televisa, S.A.B for 15 years now. Over this period, he served in positions such as CFO, Vice President of Financial Planning, and Vice President of Financial Planning.

Besides Grupo Televisa, Salvi Rafael has worked with other companies including Innova, S. de R.L., Consorcio ARA, and Comercio Mas, S.A. de C.V. In all these companies, Salvi held executive positions.